Discover the dynamic 15-year collaboration between Fred Perry and Raf Simons. From their inaugural collection in 2008 to their highly anticipated final collaboration in 2023, the designs were a fusion of the British brand’s sportswear origins and the Belgian designer’s fondness for subcultures and the vibrancy and anarchic sense from the youth.
As Raf Simons bids farewell to his eponymous label, he also brings his 15-year collaboration with Fred Perry to an end. This final collection takes a nostalgic lens, drawing inspiration from past lineups and weaving together elements into covetable cuts. Designed to captivate both devoted ‘Raf-ologists’ and casual fans, this last collaboration promises a fitting finale that encapsulates their creative partnership.
In 2020, the collaboration paid tribute to London’s legendary 100 Club, a venue steeped in British music history. This collection served as a tribute, with the iconic venue providing a layered backdrop for both labels. Accompanied by a book of historical photographs, the collection offered an evocative and immersive experience that celebrated the intersection of fashion and music.
In celebration of their 10th anniversary, Fred Perry and Raf Simons united classics with the Belgian designer’s signature bold aesthetic. The collection infused youth culture into their iconic polos and tees, capturing the essence of subcultures and creating a distinctive fusion of style that resonated with a new generation.
The 2010 collection was a true homage to Fred Perry’s rich heritage. Clean lines and muted colors took center stage, creating understated looks that paid tribute to the brand’s classic references. The collection seamlessly blended timeless elegance with a modern sensibility.
In 2008, Raf Simons breathed new life into Fred Perry’s laurels and preppy pieces, infusing them with contemporary flair. Inspired by Fred Perry’s 1960s skiwear, the collection showcased sleek silhouettes rejuvenated for the 21st century, exuding a vibrant and youthful energy that resonated with fashion enthusiasts.